frieda & nellie

Frieda and Nellie co-founders Stacy Herzog and Sarah Reid hand make jewels for the modern, flirty, carefree, fun-loving girl in the heart of NYC. wwww.friedaandnellie.com

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COME SALE AWAY WITH ME! 

Last Thursday Frieda and Nellie hosted its first ever sample sale at our head office at 817 Broadway.  We are so thankful to everyone that took the time to stop by, we had so much fun shopping and meeting with you all.  Check out some of the pictures from our candy bar of jewelry! Some of the more popular pieces were our customizable wish bracelets, Metal Mama bangles, Frieda bracelets and woven hairbands! 

For all of our busy bees and out of town friends, we’re sorry you couldn’t make it! Don’t worry though - you’re not totally out of luck! Some of our unsold inventory will be going up on the sale section of our website http://store.friedaandnellie.com/index.php/sale-away-with-me.html ! 

With every purchase made off of the sale section, receive a 20% off promo code for your next purchase! Happy shopping!

#friedaandnellietravels here are some photos from last week in the South of France + #weekendessentials back in New York.
Love, luck and good karma!
Stacy

Hey Everyone! Hope you had a great weekend. We keep getting asked when we will be having a SAMPLE SALE and we finally have an answer for you!

When: Thursday July 24 between 10:30 am and 7 pm 
Where: 817 Broadway corner 12th st. 4th Floor (Union Sq. Station / 14 st.) 
What: Frieda and Nellie Jewels up to 50% off! (20$-200$) Check out the pic for a sneak peek of the great steals!

See you all there! xo

Presenting the ‘Queen of the Night’ Statement Necklace available at Calypso St. Barth

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The union of two exceptional entities is an amazing thing.  Extra virgin olive oil and balsmic vinegar from Tuscany, Will and Kate under the pews of Westminster Abbey and Chanel espadrilles with some great J-brand skinnies… There is no doubt that the best things in life come in pairs. So naturally, when Calypso approached Frieda and Nellie to collaborate on an exclusive necklace, we were beyond thrilled.  We admit, keeping this collaboration a secret hasn’t been an easy feat.  But finally, on this beautiful 82-degree, sunshiny day we can show the world the fruits of our labour: The Queen of the Night.  

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We haven’t been this excited about a major announcement since Marc Jacobs started designing for Louis Vuitton or the new season of Orange is the New Black aired on Netflix.  With that being said, this news blows PVC totes and made for binge-watching TV dramas out of the water.  Like us, we’re sure you want to know everything there is to know about this killer collab.  Frieda and Nellie’s social media team had a unique opportunity to sit down with Stacy and Sarah to learn a little more about the ‘QOTN,’ here’s what they had to say:

Q: When and how did you decide to collaborate with Calypso?

A: We always loved the beachy, upscale vibe of Calypso St. Barth and knew we wanted to work with them from the get-go of Frieda and Nellie.  We were doing a trunk show at Henri Bendel in the early Spring and the jewelry buyers from Calypso stopped by and suggested we collaborate on an exclusive project.  We were all like YESS OF COURSE! We put together a few samples and worked with their team back and forth to create the most unique, special, groovy necklace and eventually finalized the design for the Queen of the Night!  Both teams had the goal of creating a statement piece that was both memorable and practical, we hope our shared customers are as excited as we are about final product! 

Q: What elements do Calypso and Frieda and Nellie share?

A: The Calypso woman is pretty similar to the Frieda and Nellie woman, she is a smart, inspired, bohemian, boho chic, adventurous, art and travel loving individual who loves to push the boundaries of her style.  She also appreciates quality, the small things in life and always makes a statement.  Working with the Calypso team has been wonderful in that we were able create a unique piece that truly showcases the lifestyle of both brands, and that of our customers.  

Q: How did you decide on the name “Queen of the Night” for your new statement necklace?

A: We knew we wanted the necklace to be strong and powerful (even though it is super lightweight) and used Cleopatra as our inspiration.  It actually has a bit of an Egyptian flair.  On that note, the Queen of the Night seemed perfect to convey it’s bold, regal qualities.  

Q: What are your favourite characteristics of the QOTN necklace?

A: We love the eye-catching silvers of the paddles but also really love the greys and rare vintage Swarovski milk glass, aurora borealis and jet black colored crystals above.  These elements fuse modernity with vintage charm.  We can’t forget the silk-ribbon ties with tassels at the end that make it versatile and adjustable.  The F&N girl can wear her necklace at any length depending on her mood or outfit, pretty groovy.   

Q: Speaking of which, if you were to wear it with one outfit, what would it be?

A: Definitely with a Calypso lace tank, J-Brand boyfriend jeans and Chanel ballet flats during the day with a ton of stackable friendship bracelets.  But at night we’d wear it long long with a signature Calypso wrap dress in fuchsia or ecru with espadrille wedges (maybe throw on some Frieda and Nellie tassel earrings and an Edie Parker clutch for good measure). Very New York. 

Q: So cool that you guys are collaborating with a major retailer like Calypso, do you have any other major collabs coming down the pipeline? 

We’re so so excited to announce our first collaboration with Calypso and look forward to many more exciting projects together in the future, so keep checking our Insta and Facebook for more announcements ;) 

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How cute is Corinna with the Calypso Broome St. manager Stanley? Thanks for letting us stop by to shop! 

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Can’t get enough of the Queen of the Night? Read the product description here first from our exclusive press release: 

Powerful and mysterious, the Queen of the Night necklace gilds any outfit with its bohemian charm. Inspired by spring dew atop the petals of cool white dahlias. This statement necklace evokes the movement of long meadow grass paired with the gleam of the sun’s rays off New York’s Chrysler building. Both functional and flirty, this piece is adorned with adjustable hand-dyed silk ribbon finished with metallic tassel ties. Bold and fearless like a crescent moon at midnight, the Queen of the Night necklace is unexpectedly lightweight and versatile. Worn with a simple white tee or intricately patterned sundress, its milk glass stones, jet hematite and black diamond gems add a sprinkling of lux and a dash of vintage glamour to any costume of the modern woman.

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Product Information:

Materials:
100% hand-dyed silk ribbon
Sterling Silver Stardust Sparkle Beads
Lurex Tassels
Silver metal fringe centerpiece
Swarovski Crystal Necklace (milk glass, aurora borealis, jet hematite, and black diamond)

Measurements:
Adjustable length
Centerpiece Width: 3.5”
Centerpiece Length: 3.5”
Silk Ribbon on each side (including tassels): 23” 

Help us buzz about these exclusive Frieda and Nellie for Calypso St. Barth necklaces by using the following hashtags!

#friedaandnellieforcalypso

#friedaandnellie

#queenofthenightnecklace

#handmadeinnewyork

#calypsostyle

 

#inspirefire
Snapshots from Stacy taken in Ireland over the 24 hours :).

Frieda and Nellie’s Summer Dog Collar Giveaway!

Here at Frieda and Nellie we don’t think glam should solely be reserved for the girls… that’s why we’re teaming up with Shopbop to pamper the pooches of the world with some super cute K9 accessories.  

How do you win one of these adorable dog collars? Simple:

1) Upload a picture of your pooch to your favorite social media platform (i.e. Facebook, Twitter, Instagram or Pinterest) 

2) Tag the photo #friedaandnelliepup 

Winners will be chosen in mid-august so get pinning, tweeting and posting!

Can’t wait? Grab one here for your BFF http://www.shopbop.com/dog-collar-friedanellie/vp/v=1/1514827312.htm?fm=search-viewall-shopbysize

Wishing you and your pooch luck, love and good karma xox

 

Frieda and Nellie’s Official Summer Lookbook

It’s summer and we’ve been growing out our hair all year for this weather.  The breeze may cause a few strands to get caught on our glossed lips but we don’t care, nothing can get us down under the balmy 80-degree sunshine.  Here at Frieda and Nellie we’re firm believers that nothing matches sun-kissed skin and wind-blown beach waves quite like some killer jewels.  Even though we’re all about peace and love here, there’s no better way to slay your summer style than to adorn your dainty wrists with an absurd amount of friendship bracelets and dangle tassels from your ears.  Let your inner flower child run free this summer with Frieda and Nellie.  Wishing you love, luck and good karma xo 

Love in her Eyes and Flowers in her Hair

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Shop the look: 

http://store.friedaandnellie.com/index.php/neon-tassel-earrings.html http://store.friedaandnellie.com/index.php/shop-by-style/necklaces/santa-fe-love-story-necklace.html http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html

Through Hell or High Water(melon)

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Shop the look:

http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/blue-neon-pom-pom-bracelet.htmlhttp://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turqouise-rhinestone-paradise-bracelet.htmlhttp://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turquoise-and-orange-frieda-bracelet.html http://store.friedaandnellie.com/index.php/crazy-quirky-carefree.html

Sticky, Sweet and Dripping in Jewels

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Shop the look: 

Wish Bracelets: http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/blue-neon-pom-pom-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turqouise-rhinestone-paradise-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turquoise-and-orange-frieda-bracelet.html http://store.friedaandnellie.com/index.php/neon-tassel-earrings.html

Always Accessorized on the Other Side 

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Shop the look: 

http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/blue-neon-pom-pom-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turqouise-rhinestone-paradise-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turquoise-and-orange-frieda-bracelet.html http://store.friedaandnellie.com/index.php/neon-tassel-earrings.html

Model: Jaclyn Lavy

Hair/Makeup: Amanda Etingin 

Direction and Styling: Emily Sheiner 

Check us out in Seventeen Magazine next month alongside this radical chick Demi Lovato! On pg. 131 Frieda and Nellie teaches you how to throw the ultimate #armrave this summer.  Stack ‘em high girls, when it comes to arm candy, the more the merrier as we always say! 

Check us out in Seventeen Magazine next month alongside this radical chick Demi Lovato! On pg. 131 Frieda and Nellie teaches you how to throw the ultimate #armrave this summer.  Stack ‘em high girls, when it comes to arm candy, the more the merrier as we always say! 

ps-imadethis:



Our recipe for doing things right is simple: go big, and go bright. A wrist that sports stacks of vivid color mixed with a bit of bling is a reminder of what summer is all about - letting loose and having fun with your friends, and your style. 


To create: Use scissors to cut a piece of paracord to the approximate size of your wrist and seal the cord by burning the tips. Squeeze a small dab of glue onto one end of the paracord and place the cord coil cap over. Repeat on the other end. Use pliers to attach a jump ring to one end and a lobster clasp to the other. Knot a piece of embroidery thread at the end of the cap and wrap the thread around the paracord until approx. 1” is covered. Intertwine a piece of colored Swarovski cup chain (1” smaller than your wrist length) and wrap the embroidery thread twice between each rhinestone link. Double knot the thread once you’ve finished wrapping the entire bracelet.


❤️ glad to have inspired a fun project 🙌🙌🙌

ps-imadethis:

Our recipe for doing things right is simple: go big, and go bright. A wrist that sports stacks of vivid color mixed with a bit of bling is a reminder of what summer is all about - letting loose and having fun with your friends, and your style. 
To create: Use scissors to cut a piece of paracord to the approximate size of your wrist and seal the cord by burning the tips. Squeeze a small dab of glue onto one end of the paracord and place the cord coil cap over. Repeat on the other end. Use pliers to attach a jump ring to one end and a lobster clasp to the other. Knot a piece of embroidery thread at the end of the cap and wrap the thread around the paracord until approx. 1” is covered. Intertwine a piece of colored Swarovski cup chain (1” smaller than your wrist length) and wrap the embroidery thread twice between each rhinestone link. Double knot the thread once you’ve finished wrapping the entire bracelet.

❤️ glad to have inspired a fun project 🙌🙌🙌

Hope you had a relaxing, fun and safe holiday weekend!!!

Our July in 10 easy steps ;) 

1.Bambi the morkie turned 6 🐶😘❤️!


2. Before we left for the 4th of July holiday weekend we met with our Women’s Round table “movers and shakers” (Founder Stacy pictured here with Alyssa Wasko and Loni Edwards).


3. We got a sneak peak of the August issue of Seventeen Magazine. Arm raves are real 😜.


4.New Frieda and Nellie picture frames are headed to Shopbop. Check them
out on www.shopbop.com


5.13 high schoolers / future fashion designers visited our offices and showroom to learn about the jewelry biz✌️😘❤️.


6. Took in the memorable, sugary smells of the Kara Walker sculptures at the Domino Sugar Factory in BK before the exhibit closed on July 6th.


7. We all (team Frieda and Nellie) screamed for ice cream.


8. Floral, summer #inspirefire inspiration


9. Stacy, Bambi, Levi and Sarah giving y’all a sneak peek of “Frieda and Nellie for Calypso St. Barth”. Our new necklaces will debut at Calypso stores and on their website 7/18/14


10. Our obsession with Beyonce and Emmy rossum continues into July and beyond. We strongly encourage you to watch the “Run” trailer. 👯👯❤️😘✌️👏👊🎉😁😜


Stay tuned our social media intern has new posts and beautiful pictures coming soon!
Happy Summer,
xo
Stacy and Sarah

HAPPY SPRING!!!!!!!

HAPPY SPRING!!!!!!!

(via Of a Kind - SHINE ON CRYSTAL BRACELET) FRIEDA AND NELLIE CRYSTAL+GOLD+BLACK AND WHITE CHEVRON BRACELET ON OF A KIND TODAY! So honored to join the beautiful and groovy of a kind family. Check out our bracelet and story as bracelet debuts today!!!! xoxoox ♥

(via Of a Kind - SHINE ON CRYSTAL BRACELET) FRIEDA AND NELLIE CRYSTAL+GOLD+BLACK AND WHITE CHEVRON BRACELET ON OF A KIND TODAY! So honored to join the beautiful and groovy of a kind family. Check out our bracelet and story as bracelet debuts today!!!! xoxoox 

We hope you had a delightful weekend. Sleep well.

We hope you had a delightful weekend. Sleep well.

Hello Jewels.

Hello Jewels.