frieda & nellie

Frieda and Nellie co-founders Stacy Herzog and Sarah Reid hand make jewels for the modern, flirty, carefree, fun-loving girl in the heart of NYC. wwww.friedaandnellie.com

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Frieda and Nellie’s Official Summer Lookbook

It’s summer and we’ve been growing out our hair all year for this weather.  The breeze may cause a few strands to get caught on our glossed lips but we don’t care, nothing can get us down under the balmy 80-degree sunshine.  Here at Frieda and Nellie we’re firm believers that nothing matches sun-kissed skin and wind-blown beach waves quite like some killer jewels.  Even though we’re all about peace and love here, there’s no better way to slay your summer style than to adorn your dainty wrists with an absurd amount of friendship bracelets and dangle tassels from your ears.  Let your inner flower child run free this summer with Frieda and Nellie.  Wishing you love, luck and good karma xo 

Love in her Eyes and Flowers in her Hair

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Shop the look: 

http://store.friedaandnellie.com/index.php/neon-tassel-earrings.html http://store.friedaandnellie.com/index.php/shop-by-style/necklaces/santa-fe-love-story-necklace.html http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html

Through Hell or High Water(melon)

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Shop the look:

http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/blue-neon-pom-pom-bracelet.htmlhttp://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turqouise-rhinestone-paradise-bracelet.htmlhttp://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turquoise-and-orange-frieda-bracelet.html http://store.friedaandnellie.com/index.php/crazy-quirky-carefree.html

Sticky, Sweet and Dripping in Jewels

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Shop the look: 

Wish Bracelets: http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/blue-neon-pom-pom-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turqouise-rhinestone-paradise-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turquoise-and-orange-frieda-bracelet.html http://store.friedaandnellie.com/index.php/neon-tassel-earrings.html

Always Accessorized on the Other Side 

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Shop the look: 

http://store.friedaandnellie.com/index.php/rose-nectar-wish-bracelet.html http://store.friedaandnellie.com/index.php/salmon-berry-wish-bracelet.html http://store.friedaandnellie.com/index.php/peaches-wish-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/blue-neon-pom-pom-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turqouise-rhinestone-paradise-bracelet.html http://store.friedaandnellie.com/index.php/shop-by-style/bracelets/turquoise-and-orange-frieda-bracelet.html http://store.friedaandnellie.com/index.php/neon-tassel-earrings.html

Model: Jaclyn Lavy

Hair/Makeup: Amanda Etingin 

Direction and Styling: Emily Sheiner 

Check us out in Seventeen Magazine next month alongside this radical chick Demi Lovato! On pg. 131 Frieda and Nellie teaches you how to throw the ultimate #armrave this summer.  Stack ‘em high girls, when it comes to arm candy, the more the merrier as we always say! 

Check us out in Seventeen Magazine next month alongside this radical chick Demi Lovato! On pg. 131 Frieda and Nellie teaches you how to throw the ultimate #armrave this summer.  Stack ‘em high girls, when it comes to arm candy, the more the merrier as we always say! 

ps-imadethis:



Our recipe for doing things right is simple: go big, and go bright. A wrist that sports stacks of vivid color mixed with a bit of bling is a reminder of what summer is all about - letting loose and having fun with your friends, and your style. 


To create: Use scissors to cut a piece of paracord to the approximate size of your wrist and seal the cord by burning the tips. Squeeze a small dab of glue onto one end of the paracord and place the cord coil cap over. Repeat on the other end. Use pliers to attach a jump ring to one end and a lobster clasp to the other. Knot a piece of embroidery thread at the end of the cap and wrap the thread around the paracord until approx. 1” is covered. Intertwine a piece of colored Swarovski cup chain (1” smaller than your wrist length) and wrap the embroidery thread twice between each rhinestone link. Double knot the thread once you’ve finished wrapping the entire bracelet.


❤️ glad to have inspired a fun project 🙌🙌🙌

ps-imadethis:

Our recipe for doing things right is simple: go big, and go bright. A wrist that sports stacks of vivid color mixed with a bit of bling is a reminder of what summer is all about - letting loose and having fun with your friends, and your style. 
To create: Use scissors to cut a piece of paracord to the approximate size of your wrist and seal the cord by burning the tips. Squeeze a small dab of glue onto one end of the paracord and place the cord coil cap over. Repeat on the other end. Use pliers to attach a jump ring to one end and a lobster clasp to the other. Knot a piece of embroidery thread at the end of the cap and wrap the thread around the paracord until approx. 1” is covered. Intertwine a piece of colored Swarovski cup chain (1” smaller than your wrist length) and wrap the embroidery thread twice between each rhinestone link. Double knot the thread once you’ve finished wrapping the entire bracelet.

❤️ glad to have inspired a fun project 🙌🙌🙌

Hope you had a relaxing, fun and safe holiday weekend!!!

Our July in 10 easy steps ;) 

1.Bambi the morkie turned 6 🐶😘❤️!


2. Before we left for the 4th of July holiday weekend we met with our Women’s Round table “movers and shakers” (Founder Stacy pictured here with Alyssa Wasko and Loni Edwards).


3. We got a sneak peak of the August issue of Seventeen Magazine. Arm raves are real 😜.


4.New Frieda and Nellie picture frames are headed to Shopbop. Check them
out on www.shopbop.com


5.13 high schoolers / future fashion designers visited our offices and showroom to learn about the jewelry biz✌️😘❤️.


6. Took in the memorable, sugary smells of the Kara Walker sculptures at the Domino Sugar Factory in BK before the exhibit closed on July 6th.


7. We all (team Frieda and Nellie) screamed for ice cream.


8. Floral, summer #inspirefire inspiration


9. Stacy, Bambi, Levi and Sarah giving y’all a sneak peek of “Frieda and Nellie for Calypso St. Barth”. Our new necklaces will debut at Calypso stores and on their website 7/18/14


10. Our obsession with Beyonce and Emmy rossum continues into July and beyond. We strongly encourage you to watch the “Run” trailer. 👯👯❤️😘✌️👏👊🎉😁😜


Stay tuned our social media intern has new posts and beautiful pictures coming soon!
Happy Summer,
xo
Stacy and Sarah

HAPPY SPRING!!!!!!!

HAPPY SPRING!!!!!!!

(via Of a Kind - SHINE ON CRYSTAL BRACELET) FRIEDA AND NELLIE CRYSTAL+GOLD+BLACK AND WHITE CHEVRON BRACELET ON OF A KIND TODAY! So honored to join the beautiful and groovy of a kind family. Check out our bracelet and story as bracelet debuts today!!!! xoxoox ♥

(via Of a Kind - SHINE ON CRYSTAL BRACELET) FRIEDA AND NELLIE CRYSTAL+GOLD+BLACK AND WHITE CHEVRON BRACELET ON OF A KIND TODAY! So honored to join the beautiful and groovy of a kind family. Check out our bracelet and story as bracelet debuts today!!!! xoxoox 

We hope you had a delightful weekend. Sleep well.

We hope you had a delightful weekend. Sleep well.

Hello Jewels.

Hello Jewels.

NEW #FRIEDANELLIE #FRIEDA&NELLIE EARRINGS :)

NEW #FRIEDANELLIE #FRIEDA&NELLIE EARRINGS :)

Jewelry Gets Animated: A Visual Guide

Jewelry Gets Animated: A Visual Guide

Photo by Jenna Walker

Photo by Jenna Walker